Surfonomics Study: 2014

Daily Expenditure:

Average surf tourist spends $150 /day

Annual Visitors:

240,000 annual visitors

Annual Economic Contribution:

$35 million dollars annually

Save The Waves teamed with Conservation International, the Center For The Blue Economy, and Project Clean Uluwatu to initiate an economic valuation study based on the direct expenditures of surfing tourists at Uluwatu in Bali, Indonesia.  The goal of this study was to gather data to support local management of the marine and coastal resources of Uluwatu and the Bukit Peninsula.  After a high and low season quantitative survey, it was found that Uluwatu contributes about $35 million US dollars a year to the local economy of Uluwatu, Bali.  Throughout the different seasons, the average visitor spends about $150 a day and about 240,000 people a year visit the surf break Uluwatu at Suluban Beach.

Conservation International Indonesia and Save The Waves Coalition also added a qualitative aspect to the economic valuation to assess user satisfaction of travelers to the Uluwatu area.  Conservation International plans to use this information to inform the Indonesian Government on how to best manage the pending Marine Managed Area around the Bukit Peninsula.  The large economic contribution of $35 million annually will be used to engage government in funding more projects for solid and liquid waste management systems around the area.

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